Stars

Never Leave Money on the Table Again

Custom product pricing insights delivered in ~3 weeks

Product Price Testing

Starting at $4K USD per product price tested.

Measure your target consumer’s true willingness to pay for your product. Gain insight into overall purchase intent, optimal price ranges, drivers of price sensitivity, and buyer demographics.

Perfect for new products and measuring price sensitivity for potential increases on existing core products.

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Optimal Price Point & Range

Purchase Intent & Acceptance

Sensitivity Drivers

Buyer Demographics

Ready to get started?
Talk to a research expert today.
Bespoke Market Research and Data Analytics | Starlight Analytics
Stars

What's Included?

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Custom Pricing Test Design

You need to determine the right price point and range for your product, but that can be tricky. We will design a custom solution to best gauge demand and sensitivity.

Best-in-class execution

We’ll handle it all. From survey programming, to coordinating the collection of data from your target consumers, you can count on us to deliver on-time and on-budget.

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Clear Insights & takeaways

We clean and mine your data and turn around thoughtful, custom reporting developed by experts with years of price testing experience. No more guess work on what the optimal price point should be– and definitely no more ‘data dumps’.

Let’s talk about your goals
Stars

Why Starlight?

Bespoke Market Research and Data Analytics | Starlight Analytics

Tap into our network of high quality survey respondents across 130 countries.

Bespoke Market Research and Data Analytics | Starlight Analytics

We are not a software company. Custom product-focused market research is ALL we do.

Bespoke Market Research and Data Analytics | Starlight Analytics

Your product is unique, so why settle for generic ‘DIY’ methodologies?

Let’s talk about your goals

Our Industry Experience

We help power winning products across all major industries

Bespoke Market Research and Data Analytics | Starlight Analytics

Food & Beverage

Bespoke Market Research and Data Analytics | Starlight Analytics

Beauty & Cosmetics

Bespoke Market Research and Data Analytics | Starlight Analytics

Fashion & Apparel

Bespoke Market Research and Data Analytics | Starlight Analytics

Consumer Packaged Goods

Bespoke Market Research and Data Analytics | Starlight Analytics

Toys & Gaming

Bespoke Market Research and Data Analytics | Starlight Analytics

Electronics & Apps

Let’s talk about your goals

Testimonials

Our team had been using 'DIY' survey tools before finding starlight. We noticed a significant improvement in the quality of insights our research efforts produced when we started working with them. They help us ask better questions of our consumers, which in turn has helped us refine our ideas and launch a number of very successful products over the years.

SVP
Product Development for a leading Food & Beverage Manufacturer

This company really understands the challenges of bringing a product to market. Their years of product market research experience set them apart from some of the companies we have worked with in the past that try to be everything to everyone. We consistently get more than we pay for with them as every study comes with takeaways that are practical and considerate of our business strategy and the range of possible actions we can take

VP
GMM for a leading CPG manufacturer
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Stars

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